Content Marketing Officer

JOB QUALIFICATION:

• Candidate must possess at least a Bachelor's/College Degree in Business Studies/Administration/Management, Commerce, Marketing, Advertising/Media, Art/Design/Creative Multimedia or equivalent.

• Proven experience as a marketing officer or similar role

• Solid knowledge of marketing techniques and principles

• Good understanding of market research techniques, statistical and data analysis methods

• Excellent knowledge of MS Office and marketing software (e.g. CRM)

• Thorough understanding of social media and web analytics

• Excellent organizational and multi-tasking skills

• Outstanding communication and interpersonal abilities

• Creativity and commercial awareness

• A team player with a customer-oriented approach

• Knowledge of video and picture editing software such as Adobe

• Must have: Research Skills, Copy Writing Skills, Excellent Communication Skills (both oral and written), Graphic Designing Skills, and Content Management Skills

JOB DESCRIPTION:

• Contributes to the implementation of marketing strategies.

• Supports the marketing manager in overseeing the department’s operations.

• Organizes and attends marketing activities or events to raise brand awareness.

• Plans advertisement and promotional campaigns for products or services.

• Promotes the success of activities and enhance the company’s presence.

• Sees all ventures through to completion and evaluates their success using various metrics.

• Prepares content for the publication of marketing material and oversee distribution.

• Conducts market research to identify opportunities for promotion and growth.

• Collaborates with managers in preparing budgets and monitoring expenses.

• Creates content for Posters, Social Media, and Campaigns.

• Monitors Social Media activities and measure promotional effectiveness.